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 Elevate the Beauty Retail Experience


Enhance Customer Experiences | Ensure Pricing Accuracy | Improve Operational Efficiency

We deliver intelligent retail solutions that help beauty and cosmetics retailers enhance customer experiences, ensure pricing accuracy, and improve operational efficiency. From Electronic Shelf Labels and LCD Shelf Displays to AI People Counting, Digital Signage, and Cloud CMS, our connected technology drives engagement and smarter retail decisions.


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Our Solutions for Cosmetics Stores 




Electronic Shelf Labels

Automate price updates across every shelf to improve pricing accuracy, reduce operational costs, and eliminate manual label replacements.


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LCD Shelf Displays

Deliver engaging shelf-edge promotions, product information and branded content that influence purchasing decisions at the point of sale.


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People Counting

Measure customer traffic, analyse shopping behaviour and optimise store performance using AI-powered retail analytics.


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Why Leading Stores Choose Apex



Actionable Retail Analytics

Transform store data into meaningful insights that improve merchandising, staffing and operational performance.


Centralised Management

Manage pricing, promotions and digital content across one store or thousands from a single cloud platform.


Enhance Shopper Engagement

Deliver relevant product information and dynamic content where customers make buying decisions.


Reduce Labour Costs

Automate routine pricing and content updates, allowing store teams to focus on customer service and daily operations.


Increase Promotional Impact

Launch targeted campaigns at the shelf edge to attract attention, influence purchasing decisions, and maximise promotional performance.


Improve Pricing Accuracy

Update prices instantly across every shelf, eliminating manual pricing errors and ensuring consistent pricing throughout your store.

Insights, stats, and metrics

40+

Retailers Worldwide

7m+

ESLs Deployed

30k+

LCDs Deployed

30%+

Average ROI Improvement

a table topped with lots of bottles of liquid

Transform Your Cosmetics Store with Intelligent Retail Technology


Discover AI-powered retail solutions that reduce costs, improve pricing accuracy, and engage shoppers.